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How do you find new clients?

Posted by Mathew Patterson on May 7, 2008 2:56 PM

In our last blog post we mentioned some ways to get existing clients using MailBuild more often. This time, we're looking at some ways of bringing in new clients.

We're always interested in hearing how you guys and girls are making use of MailBuild, and we are often surprised by the smart, different and interesting approaches different designers have.

For example, some designers have managed to sign up franchises, so that each store in a regional chain becomes a new 'client' in their account. In other cases, the chain is just one client with different lists for different stores.

Other customers have told us that they concentrate on signing up customers in particular industry niches, like accountants or photographers, and market their rebranded MailBuild just to those people.

Probably the most common approach is to sell MailBuild as an additional service to your current web design customers, who already know your skills and are often interested in how email marketing can build their business.

You can also read some of our rebranding case studies to see how other designers have approached it. We'd love to hear about how you find new customers too (if you aren't scared of people stealing your approach!).

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